Networking Now:

Growing your business through the power of relationships

By Ivan Misner
How To Work A Room

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As I sat on a plane bound for Orlando, Florida, this week, I began sorting through a stack of books that various authors have sent me as gifts, and I came upon the updated version of Susan RoAne’s How to Work a Room. I immediately had to smile because Susan has been a friend of mine for quite some time.  Anybody who knows her can tell you that she not only knows how to work a room, but she knows how to do it with what she calls “charm and chutzpah”–in other words, she is one funny lady!

I looked around at the other passengers surrounding me on the plane, some with their nose buried in a book or a magazine, others closing themselves off to any kind of communication by leaning back with their eyes closed and cranking up their iPod; and I thought, Susan could walk right up to any of these people and have them laughing and talking in a matter of minutes.

Some people, like Susan, are born networkers; but for most people networking is a skill that has to be learned. I would encourage anyone who isn’t necessarily known for having undeniable charm or chutzpah–but who often walks into events, meetings, conferences, or parties wanting to ease into meeting the people he or she doesn’t know–to pick up a copy of How to Work a Room. The recently updated version offers practical strategies for mingling, interacting, schmoozing and building common bonds. It includes chapters on roadblocks and remedies, preparation, small talk, specifc events–and how not to work a room.

The basic social and business dilemmas are the same as when the book was first published, but (judging from the countless iPods, Bluetooth devices, laptops and other technological gadgets that I observed people devoting every shred of their attention to in the airport and on the plane) it’s easy to see that technology has changed, giving us more opportunities to be rude. Susan addresses how those breaches could impact our careers, businesses and reputations, and offers some great suggestions on how to avoid and overcome them.

To learn more about Susan and How to Work a Room, please visit: http://www.SusanRoane.com

This entry was posted on Monday, May 19th, 2008 at 6:00 am and is filed under Author, Networking Education, Networking, Connections, Networking Prep, Introducing Yourself, Ivan Misner, Book, Business. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “How To Work A Room”

  1. Peggy Says:

    I happened on your site while searching the web and as I read the comments, I was thinking, “WOW, this is good stuff!” Then I noticed the name Ivan Misner–of course, BNI. What a Great Organization; I helped start a chapter in another state a few years ago and my daughter is very active in our area today. Keep up the great work and I love this site!

    Peggy




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