Networking Now:

Growing your business through the power of relationships

By Ivan Misner
How to Make the Butterfly Effect of Networking Work

I was thinking about the blog I wrote last month about the “Butterfly Effect of Networking,� and it occurred to me that an important part of the reason I was able to make such effective and rewarding networking connections was the way that I thought about, and therefore went about networking. Here’s what I mean by that . . .

While it’s important to know the right things to do while networking, it’s equally important to start thinking the right way to make your networking efforts as successful and dynamic as they can be. This involves altering your mind-set. Here is an up-close look at some elements you’ll want to include in your mind-set to ensure networking success:

  1. The law of reciprocity or “givers gain� approach.

Don’t approach networking thinking “I did this for you, now what are you going to do for me?� Instead, remember the old adage “Give and you shall receive.� The law of reciprocity takes the focus off of what you stand to gain from the networking relationship, and in doing so, creates bonds based on trust and friendship. Put it to the test. You’ll be amazed by the outcome.

  1. Diversity in networking.

Look for groups that don’t target people just like you. In this way, you’ll broaden the net you seek to cast for referrals.

  1. Farming mentality.

It’s a long, drawn-out process to go from seeding a field to harvesting the crops and there’s no quick return. But, when you spend time and take care in building relationships, your networking will yield extraordinary results.

 

Approaching networking with a mentality that focuses on the process of cultivating referrals will create the results you desire. Make an effort to spend more time strengthening your friendships with those whom you wish to have as part of your networking circle and you will certainly make more and better connections.

 

This entry was posted on Thursday, October 18th, 2007 at 1:00 pm and is filed under Butterfly Effect of Networking, Connections, Emotional Intelligence, Networking, Social Capital. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

2 Responses to “How to Make the Butterfly Effect of Networking Work”

  1. Ciara Says:

    Hi, I came across you blog via a business directory.
    Great blog, I shall be back to absorb more information at a later date.

  2. Annette Pieper Says:

    Thank you so much for your insight. It will help in my approach to networking.




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